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Toothpaste in a waste-free pod

From Canadian Packaging

The toothpaste container has seem a few innovations over the past few years, including a tube that squeezes out every last bit of toothpaste. But once the toothpaste is out, what do you do with the empty tube? Landfill?

One U.S. company has created a waste-free toothpaste with a water-soluable softgel pod that is filled with enough toothpaste for a proper brush — as the pod dissolves in the mouth, releasing the toothpaste.

The Dental Development Systems, LLC has developed Poppits toothpaste made from plant cellulose.

With the pod completely dissolving in one’s mouth, the paperboard packaging holding the Poppits pods will biodegrade—much faster, points out the Poppits developer, than the 500-year decomposition time for standard toothpaste tunes and pumps.

Poppits is still a Kickstarter proposition, with the hope of shipping product to its ‘investors’ as early as October.

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